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Product Details

Product name 'RELIEVE' Numbing Cream
Description This recall involves 'RELIEVE' numbing cream. The cream comes in a short wide-mouthed white container. A label is located on the front with black lettering and 'RELIEVE' in large type and the company's logo and 'Mad Rabbit', 'Numbing Cream' and 'Menthol' in smaller type. 
Problem The numbing cream contains lidocaine, which must be in child-resistant packaging as required by the Poison Prevention Packaging Act. The numbing cream's packaging is not child-resistant, posing a risk of serious injury or death from poisoning if the contents are swallowed by young children. 
Distribution Trade shows, tattoo shops, and other retailers nationwide and online at MadRabbit.com for about $26. 
Company Mad Rabbit email at product@madrabbit.com; web pages https://www.madrabbit.com/pages/product-recalls or at https://www.madrabbit.com/pages/contact-us 
Dates sold October 2024 through August 2025 
Date posted 09/25/2025 
Additional information For additional information, visit the U.S. Consumer Product Safety Commission's news release at https://www.cpsc.gov/Recalls/2025/Mad-Rabbit-Recalls-RELIEVE-Lidocaine-Numbing-Cream-Due-to-Risk-of-Serious-Injury-or-Death-from-Poisoning-to-Young-Children-Violates-Mandatory-Standard-for-Child-Resistant-Packaging 
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Illinois Department of Public Health
535 West Jefferson Street
Springfield, Illinois 62761
Phone 217-782-3300
Fax 217-782-3987
TTY 800-547-0466
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